
Backbone.
made by deia.Calcium, D3 and K2 in one capsule. In a jar you'll leave out on purpose.
- Calcium + vitamin D3 + vitamin K2
- Two capsules with a meal
- Hand-painted ceramic jar















Strength is a long game.
The quiet years
Nobody talks about bone health until a doctor does. It's a conversation worth starting earlier.
The three-bottle problem
Calcium in one bottle, D3 in another, K2 if you remember.
The hidden bottle
Supplements that look like a pharmacy shelf get hidden. Hidden ones get forgotten.
Meet Backbone.
Calcium with vitamins D3 and K2, together in one capsule. The jar is cream ceramic, hand-painted in cobalt with a woman standing tall, because that's the whole idea.


Small thing. Daily difference.
Three in one.
Calcium, D3 and K2 in a single capsule.
With a meal.
Two capsules with breakfast or lunch.
Pairs with Bedrock.
Your daily base plus the three for strength. Sold together as the Foundation set.
The painted jar.
Cobalt on cream, with a glossy lid. It looks like it came from a gallery shop.
Strong, every ordinary day.

After the morning stretch.
Two capsules with a glass of water, from the jar on the side table.

At the table.
A jar so pretty it stays out for brunch. Friends ask where it came from.

On the windowsill.
Cobalt on cream in the morning sun. The kind of thing you leave out on purpose.
One step. Every day.

Lift the cobalt lid.
A glossy lid on a cream jar.

Take two.
Two capsules with a meal.

Leave it out.
On the counter, where you'll see it tomorrow.
Painted by hand.
Every jar carries a cobalt brushstroke silhouette of a woman standing tall, with leaves. Because that's the whole idea.


A jar worth leaving out.
Cream ceramic, hand-painted with a cobalt silhouette of a woman's back and leaves, under a glossy cobalt lid. It belongs on a sunny windowsill, not in a cabinet.
Nothing to hide.
Full amounts and third-party test results will be published here before launch.
One jar or three bottles.
| Backbone | Separate bottles | |
|---|---|---|
| Bottles to buy | 1 | 3 |
| Daily steps | 1 | Up to 3 |
| Made to leave out | Yes | Rarely |
| Monthly cost | $46, or $39.10 subscribed | Three separate prices |
Better with Afterglow.
Add Backbone to an Afterglow Daily order and take 20% off it, plus choose a free pack of Daylight or Lights Out. A $38 value on us.
Backbone$37 with Afterglow
Free packDaylight or Lights Out

Made for women who.
- Want calcium, D3 and K2 in one step
- Are thinking about strength for the long term
- Pair it with a daily multivitamin
Skip it, or ask first, if you.
- Take blood thinners such as warfarin. Vitamin K can interact, so ask your doctor first.
- Already take prescribed calcium or vitamin D. Ask your doctor first.
- Are pregnant or breastfeeding
Every order gives back.
10% of profits go to breast cancer research and women's health causes. We publish the total every year.
Good questions.
Why calcium with D3 and K2?
They are commonly taken together. The full amounts will be listed here before launch.
When do I take it?
Two capsules with a meal.
Can I take it with Bedrock?
Yes, they're sold together as the Foundation set. Check both labels with your pharmacist if you take other supplements.
Is the jar refillable?
We're working on refills so you can keep the jar. Join the list to hear when they're ready.
How long does a jar last?
60 capsules at two a day is 30 days.
Backbone.
Calcium, D3 and K2 in one capsule. In a jar you'll leave out on purpose.


